verifiedVerified
"Ixoric truly understands our industry. They didn't need a 3-month onboarding. From day one, the strategy was relevant, compliant, and results-driven. Best decision we made for our marketing."
People discover restaurants on Google Maps, Instagram, and Zomato — not Yellow Pages. If your restaurant isn't visible where hungry people search, your competitors eat your revenue. We help restaurants, cloud kitchens, café chains, and F&B brands dominate local search, build social media audiences, and run conversion-optimized campaigns that fill tables and drive delivery orders.
These aren't generic marketing problems. These are specific to your industry — and require industry-specific solutions.
Weekends fill themselves. Weekdays are a different story. Without targeted promotions, loyalty programs, and weekday digital campaigns, your kitchen runs at 30% capacity Tuesday through Thursday.
"Best biryani near me", "rooftop restaurant in [area]", "café with WiFi [city]" — people search with this language. If your Google Business Profile is incomplete or has no reviews, you don't show up.
88% of people trust online reviews as much as personal recommendations. One 2-star review about slow service, prominently placed and unanswered, is costing you 15–20 covers a week.
You're paying 25–30% commission per delivery order. Direct orders through your own website or WhatsApp cost you nothing. Most restaurants have zero strategy to shift customers from platforms to direct.
Industry-specific digital marketing strategies that address your unique challenges and accelerate growth.
Complete Google Business Profile optimization, weekly posts, menu updates, Q&A management, and review generation. Rank in the top 3 of the local pack for every cuisine and occasion search in your area.
Learn more arrow_forwardConsistent food photography content calendars, Reels strategy, story sequences, and influencer collaborations that build a local following who visit and share — organic word-of-mouth at scale.
Campaigns for weekday promotions, special events (Valentine's, Diwali dinners, corporate lunches), and seasonal offers — targeted to your delivery radius with income and age filters.
Learn more arrow_forwardProactive review generation on Google and Zomato. Professional responses to all reviews. Flag fake negative reviews for removal. Schema markup to show star ratings in search.
WhatsApp Business ordering setup, direct order website, and loyalty program that trains your regular customers to order direct — reducing Zomato/Swiggy dependency and saving 25-30% commission per order.
Learn more arrow_forwardReal numbers from real campaigns. Industry-specific benchmarks.
We're not a generalist agency that happens to work with Restaurant & F&B clients. We're specialists who understand your world.
Data-driven strategy from a team trained in engineering-level problem solving. We measure everything.
All platform certifications current. You get the most up-to-date campaign strategies, not outdated tactics.
We've seen what works and what doesn't across healthcare, SaaS, real estate, e-commerce, and more.
Founded in 2013. We've navigated every major Google algorithm update and platform change since then.
A 4-outlet South Indian restaurant chain in Bangalore had poor Google Maps visibility despite 4+ star food quality, no social media strategy, and 100% platform-dependent delivery revenue. Weekday covers averaging 30%.
"Ixoric turned our invisible Google Maps presence into our best acquisition channel. All 4 outlets now appear in top 3 for our cuisine keywords. Weekday covers have tripled and our Zomato commission bill dropped 40% as direct orders grew."
IIT-trained digital strategist with 11+ years in digital marketing. Has managed local SEO and social campaigns for restaurants, cloud kitchens, café chains, and QSR brands. Expert in Google Maps optimization, food social media content, and direct-order channel strategies that reduce platform dependency.
At Ixoric, your account is managed by senior digital marketers with real industry experience — not passed down to a junior team after onboarding.
"Ixoric truly understands our industry. They didn't need a 3-month onboarding. From day one, the strategy was relevant, compliant, and results-driven. Best decision we made for our marketing."
"We've tried 4 agencies. Ixoric is the first one that actually understood our buyer's journey and how to target them effectively. Our cost per lead dropped 45% in 90 days."
"The industry-specific SEO content they created ranks for terms our competitors don't even know to target. We're now the go-to source in our niche for organic search."
Have more questions about marketing your Restaurant & F&B business? Talk to our specialist.
GMB optimization improvements start showing within 2–4 weeks for low-competition areas. For high-competition areas (South Delhi, Bandra, Koramangala), expect 60–90 days with consistent posting, review generation, and citation building. We optimize your profile fully on day 1 so results accumulate fast.
Yes. We set up a direct ordering channel (WhatsApp Business, website order system, or both), design a loyalty campaign to train existing customers to order direct, and run targeted Meta and Google Ads driving to your own ordering page — not the aggregator listing. Most clients shift 25–40% of delivery orders to direct within 6 months.
In order of engagement: Reels showing food preparation (behind the scenes), flat-lay hero shots of signature dishes, customer story Reels/testimonials, occasion/festival themed posts, and chef spotlight content. We create a 30-day content calendar every month with photography direction, captions, and hashtag strategy.
Yes. Cloud kitchen strategy is different — it's primarily Zomato/Swiggy listing optimization, review generation, consistent food photography, and building a delivery brand through social media. We also set up direct WhatsApp ordering for cloud kitchens to build a subscriber list independent of platforms.
Local SEO + GMB management: ₹15,000–₹20,000/month. Social media management (content + posting): ₹20,000–₹35,000/month. Meta Ads (campaigns + management): ₹15,000/month + ad spend. Full-service package: from ₹40,000/month. Single outlet to multi-outlet — we scope accordingly.
We'll audit your Google Maps presence, social media, and competitor positioning. You'll get a clear picture of what's blocking your growth.
Every industry has unique buyer behaviour, sales cycles, compliance constraints, and competitive dynamics. A healthcare company cannot run the same marketing playbook as a SaaS startup. A real estate developer's conversion funnel looks nothing like an e-commerce brand's. This is why vertical-specific digital marketing consistently outperforms generic approaches.
We build full-stack digital marketing strategies calibrated to your industry's specific metrics: what keywords your buyers search, what content formats they consume, which channels drive qualified pipeline, and what the realistic CAC and LTV benchmarks are for companies at your stage.
Based on our work across 50+ clients in this vertical, three channels consistently drive the best ROI: Organic Search (SEO) for long-term compounding traffic from high-intent buyers; Performance Marketing (Google Ads / Meta Ads) for immediate, predictable pipeline volume; and Content Marketing + LinkedIn for authority-building and enterprise deal flow.
Vanity metrics (impressions, followers, pageviews) don't pay salaries. We align every campaign to the KPIs that matter for your stage: qualified leads (MQLs/SQLs), cost per acquisition (CPA), customer lifetime value (LTV), and organic revenue contribution. Every monthly report connects marketing activity to pipeline and revenue — not just traffic numbers.
Our team includes specialists with direct domain experience in the verticals we serve. This means we understand your buyers' language, your competitive landscape, and your regulatory constraints — before we write a single ad or publish a single page. The result: campaigns that resonate with real buyers and convert at industry-leading rates.