/* ════════════════════════════════════════════════════════════
   SERVICE PAGES (.svc-*) — /digital-marketing-agency-for-startups/ and /seo-optimization/
   Uses the site's design tokens (style.css :root) so it matches the
   homepage and case studies: lavender surfaces, brand purple, Geist.
   ════════════════════════════════════════════════════════════ */
.svc { background: var(--surface); color: var(--on-surface); }
.svc-container { max-width: 1200px; margin: 0 auto; padding: 0 var(--margin-desktop); }
.svc-section { padding: clamp(56px, 7vw, 96px) 0; }
.svc-section--tint { background: var(--surface-container-low); }
.svc-eyebrow {
  display: inline-flex; align-items: center; gap: 6px;
  padding: 5px 14px; border-radius: 999px;
  background: rgba(84,39,230,.08); border: 1px solid rgba(84,39,230,.18);
  font-family: var(--font-heading); font-size: 12px; font-weight: 700; letter-spacing: .08em; text-transform: uppercase; color: var(--primary);
}
.svc-eyebrow .material-symbols-outlined { font-size: 16px; }
.svc-h2 { font-family: var(--font-heading); font-size: clamp(28px, 3.4vw, 40px); line-height: 1.15; font-weight: 800; letter-spacing: -.025em; color: var(--on-surface); margin: 14px 0 12px; }
.svc-lead { font-size: 17px; line-height: 1.7; color: var(--on-surface-variant); max-width: 680px; margin: 0; }
.svc-head { margin-bottom: clamp(32px, 4vw, 48px); }
.svc-head--center { text-align: center; }
.svc-head--center .svc-lead { margin-inline: auto; }
.svc-head--split { display: flex; align-items: flex-end; justify-content: space-between; gap: 24px; flex-wrap: wrap; }
.svc-card { background: var(--surface-container-lowest); border: 1px solid var(--outline-variant); border-radius: 20px; }
.svc-icon { width: 44px; height: 44px; border-radius: 12px; display: inline-flex; align-items: center; justify-content: center; background: var(--surface-container); color: var(--primary); flex-shrink: 0; }
.svc-icon .material-symbols-outlined { font-size: 22px; }
.svc-btn { display: inline-flex; align-items: center; justify-content: center; gap: 8px; min-height: 48px; padding: 0 24px; border-radius: 12px; font-family: var(--font-heading); font-size: 15px; font-weight: 700; text-decoration: none; transition: transform .15s, box-shadow .15s, background .15s, border-color .15s; }
.svc-btn .material-symbols-outlined { font-size: 18px; }
.svc-btn--primary { background: var(--primary); color: #fff; }
.svc-btn--primary:hover { transform: translateY(-2px); box-shadow: 0 10px 24px rgba(84,39,230,.28); color: #fff; }
.svc-btn--ghost { background: #fff; color: var(--on-surface); border: 1px solid var(--outline-variant); }
.svc-btn--ghost:hover { border-color: var(--primary); color: var(--primary); }
.svc-link { display: inline-flex; align-items: center; gap: 4px; font-family: var(--font-heading); font-size: 14px; font-weight: 700; color: var(--primary); text-decoration: none; }
.svc-link .material-symbols-outlined { font-size: 16px; transition: transform .15s; }
.svc-link:hover .material-symbols-outlined { transform: translateX(3px); }

/* Hero */
.svc-hero { position: relative; overflow: hidden; padding: 28px 0 clamp(56px, 7vw, 88px);
  background: radial-gradient(60% 70% at 85% 20%, rgba(124,58,237,.14) 0%, transparent 60%), linear-gradient(180deg, var(--surface-container-low) 0%, var(--surface) 100%);
  border-bottom: 1px solid var(--outline-variant); }
.svc-crumb { display: flex; gap: 8px; align-items: center; font-size: 13px; color: var(--on-surface-variant); margin-bottom: clamp(28px, 4vw, 48px); }
.svc-crumb a { color: var(--on-surface-variant); text-decoration: none; }
.svc-crumb a:hover { color: var(--primary); }
.svc-hero-grid { display: grid; grid-template-columns: 1.1fr .9fr; gap: clamp(32px, 5vw, 64px); align-items: center; }
.svc-hero h1 { font-family: var(--font-heading); font-size: clamp(36px, 4.6vw, 56px); line-height: 1.08; font-weight: 800; letter-spacing: -.035em; color: var(--on-surface); margin: 18px 0 18px; }
.svc-hero h1 em { font-style: normal; background: linear-gradient(90deg, var(--primary), #8b5cf6); -webkit-background-clip: text; background-clip: text; color: transparent; }
.svc-hero-sub { font-size: 18px; line-height: 1.7; color: var(--on-surface-variant); max-width: 560px; margin: 0 0 28px; }
.svc-hero-btns { display: flex; flex-wrap: wrap; gap: 12px; }
.svc-badges { display: flex; flex-wrap: wrap; gap: 8px; margin-top: 28px; }
.svc-badge { display: inline-flex; align-items: center; gap: 6px; padding: 6px 12px; border-radius: 999px; background: #fff; border: 1px solid var(--outline-variant); font-size: 13px; font-weight: 600; color: var(--on-surface); }
.svc-badge .material-symbols-outlined { font-size: 16px; color: var(--primary); }
.svc-reviewed { display: flex; align-items: center; gap: 10px; margin-top: 20px; font-size: 13.5px; color: var(--on-surface-variant); }
.svc-reviewed img { width: 32px; height: 32px; border-radius: 50%; border: 2px solid #fff; box-shadow: 0 2px 6px rgba(28,26,36,.15); }
.svc-reviewed a { color: var(--on-surface); font-weight: 700; text-decoration: none; }
.svc-reviewed a:hover { color: var(--primary); }
.svc-proof { padding: 24px; display: grid; grid-template-columns: 1fr 1fr; gap: 12px; box-shadow: 0 24px 60px rgba(84,39,230,.12); }
.svc-proof-stat { padding: 18px; border-radius: 14px; background: var(--surface-container-low); }
.svc-proof-num { font-family: var(--font-heading); font-size: 34px; line-height: 1; font-weight: 800; letter-spacing: -.02em; color: var(--primary); }
.svc-proof-label { margin-top: 8px; font-size: 13.5px; line-height: 1.4; color: var(--on-surface-variant); }
.svc-proof-case { grid-column: 1 / -1; display: flex; align-items: center; gap: 14px; padding: 16px 18px; border-radius: 14px; background: linear-gradient(135deg, #2d0fa3, var(--primary)); color: #fff; text-decoration: none; }
.svc-proof-case strong { font-family: var(--font-heading); font-size: 26px; font-weight: 800; }
.svc-proof-case span { font-size: 13.5px; line-height: 1.45; opacity: .9; }
.svc-proof-case .material-symbols-outlined { margin-left: auto; font-size: 20px; }

/* Why */
.svc-why { display: grid; grid-template-columns: .95fr 1.05fr; gap: clamp(32px, 5vw, 64px); align-items: start; }
.svc-why-text p { font-size: 16.5px; line-height: 1.8; color: var(--on-surface-variant); margin: 0 0 16px; }
.svc-why-cards { display: grid; grid-template-columns: 1fr 1fr; gap: 16px; }
.svc-why-card { padding: 22px; }
.svc-why-card h3 { font-family: var(--font-heading); font-size: 16px; font-weight: 700; margin: 14px 0 6px; color: var(--on-surface); }
.svc-why-card p { font-size: 14.5px; line-height: 1.6; color: var(--on-surface-variant); margin: 0; }

/* Services */
.svc-services { display: grid; grid-template-columns: repeat(4, minmax(0, 1fr)); gap: 16px; }
.svc-service { display: flex; flex-direction: column; padding: 24px; text-decoration: none; transition: transform .2s, box-shadow .2s, border-color .2s; }
.svc-service:hover { transform: translateY(-3px); box-shadow: 0 14px 34px rgba(84,39,230,.12); border-color: var(--primary-fixed-dim); }
.svc-service h3 { font-family: var(--font-heading); font-size: 17px; font-weight: 700; margin: 16px 0 8px; color: var(--on-surface); }
.svc-service p { font-size: 14.5px; line-height: 1.6; color: var(--on-surface-variant); margin: 0 0 16px; }
.svc-service .svc-link { margin-top: auto; }
.svc-service--vatli { background: linear-gradient(180deg, #f0fdf4, #fff); border-color: #bbf7d0; }
.svc-service--vatli .svc-icon { background: #dcfce7; color: #15803d; }

/* Case studies (reuses template-parts/case-card.php) */
.svc .csx-grid { grid-template-columns: repeat(3, minmax(0, 1fr)); gap: 24px; }
.svc-cs-note { display: flex; align-items: center; gap: 8px; margin-top: 24px; font-size: 14px; color: var(--on-surface-variant); }
.svc-cs-note .material-symbols-outlined { color: #15803d; font-size: 18px; }

/* Process */
.svc-steps { list-style: none; margin: 0; padding: 0; display: grid; grid-template-columns: repeat(4, minmax(0, 1fr)); gap: 16px; position: relative; }
.svc-step { padding: 24px; position: relative; }
.svc-step-num { width: 40px; height: 40px; border-radius: 50%; display: inline-flex; align-items: center; justify-content: center; background: var(--primary); color: #fff; font-family: var(--font-heading); font-weight: 800; box-shadow: 0 0 0 6px var(--surface-container); }
.svc-step-when { display: block; margin-top: 16px; font-family: var(--font-heading); font-size: 12px; font-weight: 700; letter-spacing: .08em; text-transform: uppercase; color: var(--primary); }
.svc-step h3 { font-family: var(--font-heading); font-size: 17px; font-weight: 700; margin: 6px 0 8px; color: var(--on-surface); }
.svc-step p { font-size: 14.5px; line-height: 1.6; color: var(--on-surface-variant); margin: 0; }

/* Stages */
.svc-stages { display: grid; grid-template-columns: repeat(3, minmax(0, 1fr)); gap: 16px; }
.svc-stage { padding: 26px; border-top: 4px solid var(--primary); }
.svc-stage:nth-child(2) { border-top-color: #8b5cf6; }
.svc-stage:nth-child(3) { border-top-color: #2d0fa3; }
.svc-stage-name { font-family: var(--font-heading); font-size: 19px; font-weight: 800; margin: 0 0 16px; color: var(--on-surface); }
.svc-stage dl { margin: 0; display: grid; grid-template-columns: 64px 1fr; gap: 10px 12px; }
.svc-stage dt { font-family: var(--font-heading); font-size: 11.5px; font-weight: 700; letter-spacing: .08em; text-transform: uppercase; color: var(--primary); padding-top: 3px; }
.svc-stage dd { margin: 0; font-size: 14.5px; line-height: 1.55; color: var(--on-surface); }

/* Vatli */
.svc-vatli { display: grid; grid-template-columns: 1.1fr .9fr; gap: clamp(32px, 5vw, 64px); align-items: center; padding: clamp(28px, 4vw, 48px); background: linear-gradient(135deg, #f0fdf4 0%, #ffffff 55%, var(--surface-container-low) 100%); border-color: #bbf7d0; }
.svc-vatli .svc-eyebrow { background: #dcfce7; border-color: #bbf7d0; color: #15803d; }
.svc-checks { list-style: none; margin: 22px 0 26px; padding: 0; display: flex; flex-direction: column; gap: 10px; }
.svc-checks li { display: flex; gap: 10px; align-items: flex-start; font-size: 15.5px; line-height: 1.55; color: var(--on-surface); }
.svc-checks .material-symbols-outlined { font-size: 20px; color: #16a34a; flex-shrink: 0; }
.svc-chat { display: flex; flex-direction: column; gap: 10px; padding: 22px; border-radius: 20px; background: #efeae2; box-shadow: 0 20px 50px rgba(21,128,61,.15); }
.svc-chat-head { display: flex; align-items: center; gap: 10px; margin: -22px -22px 6px; padding: 14px 18px; border-radius: 20px 20px 0 0; background: #075e54; color: #fff; font-family: var(--font-heading); font-size: 14px; font-weight: 700; }
.svc-chat-head span { width: 30px; height: 30px; border-radius: 50%; background: #25d366; display: inline-flex; align-items: center; justify-content: center; font-size: 13px; }
.svc-msg { max-width: 85%; padding: 10px 12px; border-radius: 12px; font-size: 14px; line-height: 1.5; color: #111b21; box-shadow: 0 1px 1px rgba(0,0,0,.08); }
.svc-msg--in { align-self: flex-start; background: #fff; border-top-left-radius: 4px; }
.svc-msg--out { align-self: flex-end; background: #d9fdd3; border-top-right-radius: 4px; }
.svc-msg small { display: block; margin-top: 4px; font-size: 11px; color: #667781; text-align: right; }

/* Industries */
.svc-industries { display: grid; grid-template-columns: repeat(4, minmax(0, 1fr)); gap: 16px; }
.svc-industry { padding: 24px; display: flex; flex-direction: column; }
.svc-industry h3 { font-family: var(--font-heading); font-size: 17px; font-weight: 700; margin: 16px 0 8px; color: var(--on-surface); }
.svc-industry p { font-size: 14.5px; line-height: 1.6; color: var(--on-surface-variant); margin: 0 0 16px; }
.svc-industry-stat { align-self: flex-start; margin-top: auto; padding: 5px 12px; border-radius: 999px; background: rgba(84,39,230,.08); font-family: var(--font-heading); font-size: 13px; font-weight: 700; color: var(--primary); }
.svc-industry .svc-link { margin-top: 12px; font-size: 13px; }

/* Expert */
.svc-expert { display: grid; grid-template-columns: 160px 1fr; gap: 32px; padding: clamp(24px, 4vw, 40px); align-items: start; }
.svc-expert-photo { width: 160px; height: 160px; border-radius: 28px; object-fit: cover; border: 4px solid #fff; box-shadow: 0 12px 30px rgba(84,39,230,.18); }
.svc-expert-initials { width: 160px; height: 160px; border-radius: 28px; display: flex; align-items: center; justify-content: center; background: var(--surface-container); color: var(--primary); font-size: 48px; font-weight: 800; }
.svc-expert h3 { font-family: var(--font-heading); font-size: 26px; font-weight: 800; letter-spacing: -.01em; margin: 0; color: var(--on-surface); }
.svc-expert-role { font-family: var(--font-heading); font-size: 15px; font-weight: 700; color: var(--primary); margin: 4px 0 14px; }
.svc-creds { display: flex; flex-wrap: wrap; gap: 8px; margin-bottom: 16px; }
.svc-cred { display: inline-flex; align-items: center; gap: 5px; padding: 5px 11px; border-radius: 999px; background: var(--surface-container-low); border: 1px solid var(--outline-variant); font-size: 13px; font-weight: 600; color: var(--on-surface); }
.svc-cred .material-symbols-outlined { font-size: 15px; color: var(--primary); }
.svc-expert-bio { font-size: 16px; line-height: 1.75; color: var(--on-surface-variant); margin: 0 0 16px; }
.svc-quote { margin: 0 0 18px; padding: 14px 18px; border-left: 3px solid var(--primary); background: var(--surface-container-low); border-radius: 0 12px 12px 0; font-size: 15.5px; line-height: 1.7; font-style: italic; color: var(--on-surface); }
.svc-expert-links { display: flex; flex-wrap: wrap; gap: 10px 24px; }

/* FAQ */
.svc-faq { display: grid; grid-template-columns: .8fr 1.2fr; gap: clamp(32px, 5vw, 64px); align-items: start; }
.svc-faq-side { position: sticky; top: 110px; }
.svc-faq-side p { font-size: 16px; line-height: 1.7; color: var(--on-surface-variant); margin: 0 0 22px; }
.svc-faq-list { display: flex; flex-direction: column; gap: 10px; }
.svc-faq-item { overflow: hidden; border-radius: 16px; }
.svc-faq-q { width: 100%; display: flex; align-items: center; justify-content: space-between; gap: 16px; padding: 18px 20px; background: none; border: 0; cursor: pointer; text-align: left; font-family: var(--font-heading); font-size: 16px; font-weight: 700; color: var(--on-surface); }
.svc-faq-q .material-symbols-outlined { color: var(--primary); transition: transform .2s; flex-shrink: 0; }
.svc-faq-item.is-open .svc-faq-q .material-symbols-outlined { transform: rotate(180deg); }
.svc-faq-a { display: none; padding: 0 20px 18px; font-size: 15px; line-height: 1.75; color: var(--on-surface-variant); }
.svc-faq-item.is-open { border-color: var(--primary-fixed-dim); }
.svc-faq-item.is-open .svc-faq-a { display: block; }

/* CTA band (matches the case studies page) */
.svc-cta { padding: clamp(48px, 6vw, 72px) 0; background: linear-gradient(135deg, #2d0fa3 0%, var(--primary) 55%, #7c3aed 100%); color: #fff; }
.svc-cta-inner { display: flex; align-items: center; justify-content: space-between; gap: 24px; flex-wrap: wrap; }
.svc-cta h2 { font-family: var(--font-heading); font-size: clamp(26px, 3vw, 36px); font-weight: 800; letter-spacing: -.02em; color: #fff; margin: 0 0 8px; }
.svc-cta p { margin: 0; font-size: 16.5px; color: rgba(255,255,255,.85); max-width: 620px; }
.svc-cta .svc-btn--primary { background: #fff; color: var(--primary); }
.svc-cta .svc-btn--ghost { background: transparent; color: #fff; border-color: rgba(255,255,255,.4); }
.svc-cta .svc-btn--ghost:hover { border-color: #fff; color: #fff; }

/* Guide */
.svc-prose { max-width: 780px; margin: 0 auto; }
.svc-prose h2 { font-family: var(--font-heading); font-size: clamp(26px, 3vw, 34px); font-weight: 800; letter-spacing: -.02em; line-height: 1.2; color: var(--on-surface); margin: 0 0 18px; }
.svc-prose h3 { font-family: var(--font-heading); font-size: 21px; font-weight: 700; color: var(--on-surface); margin: 32px 0 10px; }
.svc-prose p { font-size: 17px; line-height: 1.85; color: var(--on-surface-variant); margin: 0 0 16px; }
.svc-prose a { color: var(--primary); text-decoration: underline; text-decoration-color: rgba(84,39,230,.3); }
.svc-prose a:hover { text-decoration-color: var(--primary); }

@media (max-width: 1100px) {
  .svc-services, .svc-industries { grid-template-columns: repeat(2, minmax(0, 1fr)); }
  .svc-steps { grid-template-columns: repeat(2, minmax(0, 1fr)); }
  .svc .csx-grid { grid-template-columns: repeat(2, minmax(0, 1fr)); }
}
@media (max-width: 900px) {
  .svc-hero-grid, .svc-why, .svc-vatli, .svc-faq { grid-template-columns: 1fr; }
  .svc-stages { grid-template-columns: 1fr; }
  .svc-faq-side { position: static; }
}
@media (max-width: 640px) {
  .svc-services, .svc-industries, .svc-steps, .svc-why-cards, .svc .csx-grid { grid-template-columns: 1fr; }
  .svc-expert { grid-template-columns: 1fr; }
  .svc-expert-photo, .svc-expert-initials { width: 112px; height: 112px; border-radius: 22px; }
  .svc-hero-btns .svc-btn { flex: 1 1 auto; }
  .svc-proof { padding: 16px; }
  .svc-proof-num { font-size: 28px; }
  .svc-cta-inner { flex-direction: column; align-items: flex-start; }
}

/* ── Pieces used by the SEO page ── */
.svc-service--accent { background: linear-gradient(180deg, var(--surface-container-low), #fff); border-color: var(--primary-fixed-dim); }
.svc-service--accent .svc-icon { background: var(--primary); color: #fff; }
.svc-steps--5 { grid-template-columns: repeat(5, minmax(0, 1fr)); }
.svc-steps--5 .svc-step h3 { margin-top: 16px; }

.svc-timeline { display: grid; grid-template-columns: repeat(4, minmax(0, 1fr)); gap: 16px; align-items: stretch; }
.svc-tl { padding: 24px; position: relative; }
.svc-tl-when { display: inline-block; padding: 4px 10px; border-radius: 999px; background: var(--surface-container); font-family: var(--font-heading); font-size: 12px; font-weight: 700; letter-spacing: .04em; color: var(--primary); }
.svc-tl h3 { font-family: var(--font-heading); font-size: 17px; font-weight: 700; margin: 14px 0 8px; color: var(--on-surface); }
.svc-tl p { font-size: 14.5px; line-height: 1.6; color: var(--on-surface-variant); margin: 0; }
.svc-tl ul { margin: 0; padding: 0; list-style: none; display: flex; flex-direction: column; gap: 6px; }
.svc-tl li { font-size: 14.5px; font-weight: 600; color: var(--on-surface); padding-left: 18px; position: relative; }
.svc-tl li::before { content: ''; position: absolute; left: 0; top: 7px; width: 7px; height: 7px; border-radius: 50%; background: var(--primary); }
.svc-tl--strong { border-color: var(--primary); box-shadow: 0 14px 34px rgba(84,39,230,.14); }
.svc-tl--strong .svc-tl-when { background: var(--primary); color: #fff; }

.svc-aeo { display: grid; grid-template-columns: 1fr 1fr; gap: clamp(32px, 5vw, 56px); align-items: center; padding: clamp(28px, 4vw, 48px); background: linear-gradient(135deg, var(--surface-container-low) 0%, #fff 60%); }
.svc-aeo-list { list-style: none; margin: 0; padding: 0; counter-reset: aeo; display: flex; flex-direction: column; gap: 12px; }
.svc-aeo-list li { counter-increment: aeo; position: relative; padding: 14px 16px 14px 56px; border-radius: 14px; background: #fff; border: 1px solid var(--outline-variant); }
.svc-aeo-list li::before { content: counter(aeo); position: absolute; left: 16px; top: 14px; width: 26px; height: 26px; border-radius: 50%; background: var(--primary); color: #fff; font-family: var(--font-heading); font-size: 13px; font-weight: 800; display: flex; align-items: center; justify-content: center; }
.svc-aeo-list strong { display: block; font-family: var(--font-heading); font-size: 15px; color: var(--on-surface); }
.svc-aeo-list span { display: block; margin-top: 2px; font-size: 14px; line-height: 1.55; color: var(--on-surface-variant); }

.svc-prose-meta { font-size: 14px !important; color: var(--outline) !important; margin-top: -8px !important; }
.svc-prose ul { list-style: disc; margin: 0 0 18px; padding-left: 20px; display: flex; flex-direction: column; gap: 6px; }
.svc-prose li { font-size: 16.5px; line-height: 1.7; color: var(--on-surface-variant); }
.svc-prose-cols { display: grid !important; grid-template-columns: 1fr 1fr; gap: 6px 24px !important; }

@media (max-width: 1100px) {
  .svc-steps--5 { grid-template-columns: repeat(3, minmax(0, 1fr)); }
  .svc-timeline { grid-template-columns: repeat(2, minmax(0, 1fr)); }
}
@media (max-width: 900px) { .svc-aeo { grid-template-columns: 1fr; } }
@media (max-width: 640px) {
  .svc-steps--5, .svc-timeline, .svc-prose-cols { grid-template-columns: 1fr !important; }
}

/* ── Shared pieces added for the other service pages ── */
.svc-services--3 { grid-template-columns: repeat(3, minmax(0, 1fr)); }
.svc-steps--3 { grid-template-columns: repeat(3, minmax(0, 1fr)); }
.svc-steps--6 { grid-template-columns: repeat(3, minmax(0, 1fr)); }
.svc-chips { display: flex; flex-wrap: wrap; justify-content: center; gap: 10px; }
.svc-chip { display: inline-flex; align-items: center; gap: 8px; padding: 10px 16px; border-radius: 999px; background: #fff; border: 1px solid var(--outline-variant); font-family: var(--font-heading); font-size: 14px; font-weight: 600; color: var(--on-surface); }
.svc-chip .material-symbols-outlined { font-size: 18px; color: var(--primary); }
.svc-strip { padding: 22px 0; border-top: 1px solid var(--outline-variant); border-bottom: 1px solid var(--outline-variant); background: #fff; }
.svc-strip-label { display: block; text-align: center; margin-bottom: 12px; font-family: var(--font-heading); font-size: 12px; font-weight: 700; letter-spacing: .08em; text-transform: uppercase; color: var(--on-surface-variant); }

/* Anonymised result cards */
.svc-results { display: grid; grid-template-columns: repeat(3, minmax(0, 1fr)); gap: 16px; }
.svc-result { padding: 24px; display: flex; flex-direction: column; gap: 8px; border-top: 4px solid var(--acc, var(--primary)); }
.svc-result-ind { font-family: var(--font-heading); font-size: 12px; font-weight: 700; letter-spacing: .08em; text-transform: uppercase; color: var(--on-surface-variant); }
.svc-result h3 { font-family: var(--font-heading); font-size: 17px; font-weight: 700; margin: 0; color: var(--on-surface); }
.svc-result-stat { font-family: var(--font-heading); font-size: 32px; line-height: 1.1; font-weight: 800; letter-spacing: -.02em; color: var(--acc, var(--primary)); }
.svc-result-stat small { display: block; font-size: 13px; font-weight: 600; color: var(--on-surface-variant); letter-spacing: 0; margin-top: 2px; }
.svc-result-ch { font-size: 14px; line-height: 1.55; color: var(--on-surface-variant); margin: 0; }
.svc-result ul { list-style: none; margin: 6px 0 0; padding: 0; display: flex; flex-direction: column; gap: 6px; }
.svc-result li { display: flex; gap: 8px; font-size: 14px; color: var(--on-surface); }
.svc-result li .material-symbols-outlined { font-size: 18px; color: #16a34a; flex-shrink: 0; }
.svc-results-note { margin: 14px 0 0; display: flex; align-items: center; gap: 8px; font-size: 13px; color: var(--on-surface-variant); }
.svc-results-note .material-symbols-outlined { font-size: 18px; color: var(--primary); }

/* Before → after tiles */
.svc-ba { display: grid; grid-template-columns: repeat(3, minmax(0, 1fr)); gap: 16px; }
.svc-ba-tile { padding: 24px; text-align: center; }
.svc-ba-row { display: flex; align-items: baseline; justify-content: center; gap: 12px; font-family: var(--font-heading); font-weight: 800; letter-spacing: -.02em; }
.svc-ba-before { font-size: 24px; color: var(--outline); text-decoration: line-through; }
.svc-ba-arrow { font-size: 20px; color: var(--on-surface-variant); }
.svc-ba-after { font-size: 36px; color: var(--primary); }
.svc-ba-label { margin-top: 8px; font-family: var(--font-heading); font-size: 15px; font-weight: 700; color: var(--on-surface); }
.svc-ba-ind { margin-top: 2px; font-size: 13px; color: var(--on-surface-variant); }

/* Pricing */
.svc-plans { display: grid; grid-template-columns: repeat(3, minmax(0, 1fr)); gap: 16px; align-items: stretch; }
.svc-plan { position: relative; padding: 28px 26px; display: flex; flex-direction: column; }
.svc-plan--popular { border: 2px solid var(--primary); box-shadow: 0 14px 34px rgba(84,39,230,.14); }
.svc-plan-badge { position: absolute; top: -13px; left: 26px; padding: 4px 12px; border-radius: 999px; background: var(--primary); color: #fff; font-family: var(--font-heading); font-size: 12px; font-weight: 700; }
.svc-plan h3 { font-family: var(--font-heading); font-size: 20px; font-weight: 800; margin: 0 0 6px; color: var(--on-surface); }
.svc-plan-price { font-family: var(--font-heading); font-size: 34px; font-weight: 800; letter-spacing: -.02em; color: var(--on-surface); }
.svc-plan-price small { font-size: 14px; font-weight: 600; color: var(--on-surface-variant); margin-left: 4px; }
.svc-plan-desc { margin: 8px 0 18px; font-size: 14.5px; line-height: 1.55; color: var(--on-surface-variant); }
.svc-plan ul { list-style: none; margin: 0 0 22px; padding: 0; display: flex; flex-direction: column; gap: 9px; }
.svc-plan li { display: flex; gap: 8px; font-size: 14.5px; color: var(--on-surface); }
.svc-plan li .material-symbols-outlined { font-size: 18px; color: var(--primary); flex-shrink: 0; }
.svc-plan .svc-btn { margin-top: auto; }

/* Client quotes */
.svc-quotes { display: grid; grid-template-columns: repeat(3, minmax(0, 1fr)); gap: 16px; }
.svc-quote-card { margin: 0; padding: 24px; display: flex; flex-direction: column; gap: 12px; }
.svc-stars { color: #f59e0b; letter-spacing: .1em; font-size: 15px; }
.svc-quote-card blockquote { margin: 0; font-size: 15.5px; line-height: 1.7; color: var(--on-surface); }
.svc-quote-card figcaption { margin-top: auto; display: flex; flex-direction: column; }
.svc-quote-card figcaption strong { font-family: var(--font-heading); font-size: 15px; color: var(--on-surface); }
.svc-quote-card figcaption span { font-size: 13px; color: var(--on-surface-variant); }

/* Placements / sample table */
.svc-table-wrap { overflow-x: auto; border-radius: 16px; border: 1px solid var(--outline-variant); background: #fff; }
.svc-table { display: table; width: 100%; border-collapse: collapse; font-size: 15px; }
.svc-table th { text-align: left; padding: 14px 18px; background: var(--surface-container-low); font-family: var(--font-heading); font-size: 12.5px; font-weight: 700; letter-spacing: .06em; text-transform: uppercase; color: var(--on-surface-variant); border-bottom: 1px solid var(--outline-variant); }
.svc-table td { padding: 14px 18px; border-bottom: 1px solid var(--surface-container); color: var(--on-surface); }
.svc-table tr:last-child td { border-bottom: 0; }
.svc-table .svc-da { display: inline-block; padding: 3px 10px; border-radius: 999px; background: rgba(84,39,230,.08); font-family: var(--font-heading); font-size: 13px; font-weight: 700; color: var(--primary); }

/* Metric tiles (quality standards) */
.svc-metrics { display: grid; grid-template-columns: repeat(6, minmax(0, 1fr)); gap: 12px; }
.svc-metric { padding: 18px 14px; text-align: center; }
.svc-metric .material-symbols-outlined { font-size: 26px; color: var(--primary); }
.svc-metric strong { display: block; margin-top: 8px; font-family: var(--font-heading); font-size: 20px; font-weight: 800; color: var(--on-surface); }
.svc-metric span { display: block; margin-top: 2px; font-size: 12.5px; line-height: 1.4; color: var(--on-surface-variant); }

/* Two-column explainer (what is X) */
.svc-explain { display: grid; grid-template-columns: 1.1fr .9fr; gap: clamp(32px, 5vw, 64px); align-items: start; }
.svc-explain p { font-size: 16.5px; line-height: 1.8; color: var(--on-surface-variant); margin: 0 0 16px; }
.svc-checks--box { margin: 0; padding: 22px 24px; }
.svc-checks--box h3 { font-family: var(--font-heading); font-size: 14px; font-weight: 700; letter-spacing: .08em; text-transform: uppercase; color: var(--on-surface-variant); margin: 0 0 14px; }

/* Portfolio (web dev) */
.svc-portfolio { display: grid; grid-template-columns: repeat(2, minmax(0, 1fr)); gap: 20px; }
.svc-project { display: flex; flex-direction: column; overflow: hidden; text-decoration: none; transition: transform .2s, box-shadow .2s; }
.svc-project:hover { transform: translateY(-3px); box-shadow: 0 14px 34px rgba(84,39,230,.12); }
.svc-project-thumb { aspect-ratio: 16/9; background: #0f0d1a; overflow: hidden; }
.svc-project-thumb img { width: 100%; height: 100%; object-fit: cover; display: block; }
.svc-project-body { padding: 20px 22px; display: flex; flex-direction: column; gap: 6px; }
.svc-project-cat { font-family: var(--font-heading); font-size: 12px; font-weight: 700; letter-spacing: .08em; text-transform: uppercase; color: var(--primary); }
.svc-project h3 { font-family: var(--font-heading); font-size: 18px; font-weight: 700; margin: 0; color: var(--on-surface); }
.svc-project p { margin: 0; font-size: 14.5px; line-height: 1.55; color: var(--on-surface-variant); }
.svc-project-tags { display: flex; flex-wrap: wrap; gap: 6px; margin-top: 6px; }
.svc-project-tags span { padding: 3px 10px; border-radius: 999px; background: var(--surface-container); font-size: 12px; font-weight: 600; color: var(--on-surface-variant); }

/* Guide prose list styling (shared) */
.svc-prose ul, .svc-prose ol { margin: 0 0 18px; padding-left: 22px; display: flex; flex-direction: column; gap: 6px; }
.svc-prose li { font-size: 16.5px; line-height: 1.7; color: var(--on-surface-variant); }
.svc-prose strong { color: var(--on-surface); }

@media (max-width: 1100px) {
  .svc-metrics { grid-template-columns: repeat(3, minmax(0, 1fr)); }
  .svc-steps--6 { grid-template-columns: repeat(2, minmax(0, 1fr)); }
}
@media (max-width: 900px) {
  .svc-results, .svc-ba, .svc-plans, .svc-quotes, .svc-services--3, .svc-steps--3 { grid-template-columns: 1fr; }
  .svc-explain { grid-template-columns: 1fr; }
}
@media (max-width: 640px) {
  .svc-metrics, .svc-portfolio, .svc-steps--6 { grid-template-columns: 1fr; }
  .svc-ba-after { font-size: 30px; }
}

/* Comparison table → stacked cards on phones */
@media (max-width: 640px) {
  .svc-table--stack, .svc-table--stack tbody, .svc-table--stack tr { display: block; }
  .svc-table--stack thead { display: none; }
  .svc-table--stack tr { padding: 14px 16px; border-bottom: 1px solid var(--outline-variant); }
  .svc-table--stack tr:last-child { border-bottom: 0; }
  .svc-table--stack td { display: block; padding: 4px 0; border: 0; }
  .svc-table--stack td:first-child { font-family: var(--font-heading); font-size: 15.5px; padding-bottom: 6px; }
  .svc-table--stack td[data-label]::before { content: attr(data-label); display: block; margin-bottom: 2px; font-family: var(--font-heading); font-size: 11.5px; font-weight: 700; letter-spacing: .06em; text-transform: uppercase; color: var(--on-surface-variant); }
}

/* A single client quote (city service pages): centre it instead of leaving it in the first grid column */
.svc-quotes:has(> .svc-quote-card:only-child) { grid-template-columns: minmax(0, 680px); justify-content: center; }
.svc-quotes > .svc-quote-card:only-child blockquote { font-size: 18px; }